Luxury SUV lovers in India, rejoice! Land Rover has just introduced something truly special—the Range Rover SV Masara Edition, a hyper-limited, 1-of-12 masterpiece at a Price point of 4.99 CRORE, that redefines automotive exclusivity. With just one of these 12 global units available in India, the launch has sent waves through the country’s elite car community.
What is the SV Masara Edition?
The SV Masara Edition is not your everyday luxury SUV. It’s a bespoke creation from Land Rover’s Special Vehicle Operations (SVO) division, known for crafting ultra-premium versions of already high-end vehicles. This particular edition blends elite craftsmanship, advanced technology, and design elements inspired by fine art and natural materials.
The “Masara” name itself is inspired by the Masarah sandstone, symbolizing strength and timeless beauty—a perfect metaphor for this extraordinary Range Rover.
Key Highlights of the SV Masara Edition
- Limited to 12 units globally
- Only 1 unit allocated for India
- Unique Masarah-inspired exterior and interior finishes
- Exclusive ceramic and wood trim detailing
- Custom SV Serenity paint finish
- Hand-finished leather upholstery with intricate patterns
- Powered by a 4.4-litre Twin-Turbo V8 mild-hybrid engine
- Delivers 523 hp with lightning-quick torque
- Advanced Terrain Response® 2 system for all-terrain luxury
A Luxury Experience, Inside and Out
Step inside the SV Masara, and you’re transported into a realm of personalized opulence. Everything—from the meticulously quilted seats to the precision-cut ceramic controls—feels handcrafted. The cabin features a mix of semi-aniline leather, rare open-pore wood veneers, and state-of-the-art tech like the 13.1-inch floating touchscreen, Executive Class rear seats, and Meridian Signature Sound System.
This isn’t just a car. It’s a sanctuary.
Price and Availability in India
The pricing of the SV Masara Edition hasn’t been officially disclosed, but expect it to be well above the ₹4 crore mark, considering its rarity and customization. With only one unit coming to India, buyers will need more than just money—they’ll need status, connections, and timing.
Who is this SUV for?
The SV Masara Edition is not made for the masses. It’s crafted for collectors, royals, celebrities, and individuals who already own a fleet of luxury vehicles. This is for those who appreciate rarity, elegance, and prestige, and want to stand out—even among the rich.
Final Thoughts: A Collector’s Dream
The Range Rover SV Masara Edition isn’t just a car; it’s a rolling piece of art. With its stunning design, powerful performance, and ultra-limited availability, it’s sure to become a future classic.
If you’re lucky enough to see it on Indian roads—know that you’re looking at one of the rarest Range Rovers ever made.